The Greatest Ideas Come from the Most Uncomfortable Times
“The truth is that our finest moments are most likely to occur when we are feeling deeply uncomfortable, unhappy, or unfulfilled. For it is only in such moments, propelled by our discomfort, that we are likely to step out of our ruts and start searching for different ways or truer answers.” M. Scott Peck
The economic impact that has resulted from the pandemic during the last few months has driven economists to believe that we will enter a recession. It is uncomfortable times, when there is a lack of resources that the greatest ideas come alive. It is when there is a lack of resources that we exploit our creativity in order to put the little resources available to work.
The COVID-19 pandemic is a great opportunity for entrepreneurs to come up with ideas that will help people adapt to the new world. Many of the big companies we see right now were founded in the midst of a recession, such as General Motors and Microsoft, while others opened their first location in the middle of a recession, such as Trader Joe’s and Hyatt Hotels Corporation.
During the last recession of 2008, many of the popular companies nowadays were founded as startups, and now they are companies valued at millions of dollars. These companies include:
o WhatsApp
o Venmo
o Groupon
o Instagram
o Uber
o Airbnb
o Pinterest
o Slack
o Square
o Warby Parker
These companies are prime examples that the greatest, most innovative ideas that will dictate the future of society, come from the most uncomfortable times.
Wilson, M. (2020, April 20). 14 successful companies that started during US recessions. Retrieved from https://www.businessinsider.com/successful-companies-started-during-past-us-recessions-2020-4?r=MX&IR=T
Conklin, A. (2020, March 30). 10 successful startups founded during 2008 Great Recession. Retrieved from https://www.foxbusiness.com/markets/startups-great-recession
Weru, S. M. (2020, May 4). 10 Successful Businesses That Were Started During Economic Downturns. Retrieved from https://www.benzinga.com/general/education/20/05/15944325/10-successful-businesses-that-were-started-during-economic-downturns
